Glenside Brand Illustration

“Heritage architecture, contemporary design and botanical splendour.”

While in Australia…

I designed an ornamented G motif as part of an exciting new identity for the Glenside residential redevelopment in Adelaide, South Australia.

I worked with Martins Brand House, which was responsible for branding the rebirth of the large area in the heart of South Australia’s capital city. The G draws on the site's existing natural botanic beauty and historic significance.

The design references the existing Victorian buildings and the variety of native plants on site, striking the perfect balance of old and new.

The species decorating the G are Blue Gum (Eucalyptus leucoxylon) and Golden Wattle (Acacia pycnantha) flowers, both of which are endemic in South Australia, together with Calytrix flowers.